Below you'll find a list of all posts that have been categorized as “Digital Product Management”
The majority of product founders and leaders build a product then go and find a customer for that product. Their main concerns are: Will I be able to get users to trial my product? Will users get enough value out of my product to drive into the funnel beyond trial?Will the primitive usability of my product prevent people converting?What should …
This guest article is brought to you by Luis Gonçalves, Managing Director, Consultant, Author and International Keynote Speaker. Tweet Luis @lgoncalves1979or connect with him on LinkedIn. During whole my professional life, people spent hours telling me the importance of good design patterns. I believe all of us bought books about design partners, cookbook recipes or any other type of book …
This guest article is brought to you by Tom Hoyland, Agile Coach and builder of high performance teams. Tweet Tom @thatAgile or connect with him on LinkedIn. In recent months, I’ve been working with a large organisation to build an agile team to deliver a digital services programme. I consider myself quite fortunate as I get to coach a team …
This guest article is brought to you by Daniel Merriman, Product Owner at Raspberry Pi Foundation and former Project Manager at Isotoma. Tweet Dan @MisterDanielM or connect with him on LinkedIn. In my day job, I do not call myself a Product Owner. My title is Project Manager, and I think this is an accurate representation of what I do. I ‘manage …
This guest article is brought to you by Sjoerd Nijland Scrum Trainer, Writer and Editor at Serious Scrum. “The Product Backlog is an ordered list of everything that is known to be needed in the product.” — The Scrum Guide The Product Backlog makes unrealized (potential) value transparent. It’s value to be. The Product Backlog is the domain of The Product Owner. The …
A simple story of how we can all fall in love with digital technology this Valentines Day.. Online Dating Meet online through a dating site or social forum where you have expressed similar ideas thoughts and emotions. Study each other’s profile and information, check out popularity and social skills by looking at number of shares, how many shares and the …
Guest Article by Jack Sheard of Kino Studio. In this article, I am going to share with you how we successfully produce video products for the web and tell you about how we applied our approach with one of our clients. The main challenge faced by our clients is that they don�t know what kind of message they want to …
