This guest article is brought to you by Luis Gonçalves, Managing Director, Consultant, Author and International Keynote Speaker. Tweet Luis @lgoncalves1979or connect with him on LinkedIn. During whole my professional life, people spent hours telling me the importance of good design patterns. I believe all of us bought books about design partners, cookbook recipes or any other type of book …
There are no such things as requirements
This guest article is brought to you by Tom Hoyland, Agile Coach and builder of high performance teams. Tweet Tom @thatAgile or connect with him on LinkedIn. In recent months, I’ve been working with a large organisation to build an agile team to deliver a digital services programme. I consider myself quite fortunate as I get to coach a team …
Reflections on Product Ownership
This guest article is brought to you by Daniel Merriman, Product Owner at Raspberry Pi Foundation and former Project Manager at Isotoma. Tweet Dan @MisterDanielM or connect with him on LinkedIn. In my day job, I do not call myself a Product Owner. My title is Project Manager, and I think this is an accurate representation of what I do. I ‘manage …
A deeper understanding on The Product Backlog
This guest article is brought to you by Sjoerd Nijland Scrum Trainer, Writer and Editor at Serious Scrum. “The Product Backlog is an ordered list of everything that is known to be needed in the product.” — The Scrum Guide The Product Backlog makes unrealized (potential) value transparent. It’s value to be. The Product Backlog is the domain of The Product Owner. The …
How I delivered over 6000 financial service product leads in six months
This guest article is brought to you by Hitesh Mistry, Managing Director ofdigital marketing and technology agency L2W Digital. I’ve delivered well over 6,000 leads for Financial Services / Financial Advisors over the past 6-12 months and wanted to share my learning and observations. These leads have all come from Facebook, too. Understanding the customer is key. Really digging deep …
Wake up humans, the robots are coming. Time to develop the Thinking Economy
I read an interesting piece on Engadget this morning about the near future step change humans are facing in the jobs market due to rapid technological advances. The article describes how robots will take over human jobs in the not too distant future. New technology is going to revolutionise the way we travel and the way goods are delivered in …
How to fall in love with digital technology
A simple story of how we can all fall in love with digital technology this Valentines Day.. Online Dating Meet online through a dating site or social forum where you have expressed similar ideas thoughts and emotions. Study each other’s profile and information, check out popularity and social skills by looking at number of shares, how many shares and the …
Developing successful video products
Guest Article by Jack Sheard of Kino Studio. In this article, I am going to share with you how we successfully produce video products for the web and tell you about how we applied our approach with one of our clients. The main challenge faced by our clients is that they don�t know what kind of message they want to …
Why are so many large brands getting customer service communication online wrong?
We are reaching a point where smart phone penetration is reaching saturation and where consumers are spending in excess of �100billion online every year. So why, given that that digital is now mainstream, do so many large brands seem to lack a coherent and consistent approach to providing customer service online? Let’s contrast three key types of digital communications and …
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